The phrase refers to a specific seasonal product offering: representations of a classic holiday character sold at a major retail chain. These items are typically figurines, ornaments, or plush toys depicting a well-known cheerful snowman, and are available for purchase during the winter holiday season at Walmart stores and potentially online.
The presence of these holiday decorations underscores the significance of seasonal merchandising in retail. These products capitalize on nostalgia and festive spirit, driving sales and contributing to the holiday shopping experience. Historically, such items have played a role in creating traditions and fostering a sense of community during the holiday season.