The availability of fuel at a retail location that also offers general merchandise provides convenience for consumers. This co-location allows individuals to consolidate errands, purchasing groceries and filling their vehicle’s fuel tank in a single trip. This business model caters to efficiency and time savings for shoppers.
Such setups offer benefits including competitive pricing driven by the retailer’s overall business strategy and potential for loyalty programs that integrate fuel purchases with other in-store spending. Historically, the inclusion of fuel services at major retailers has aimed to increase customer traffic and overall sales, capitalizing on the frequency of refueling needs.