The inquiry about whether Meijer aligns its prices with those of Walmart pertains to a common consumer practice known as price matching. This practice involves a retailer offering to sell an item at the same price as a competitor, typically to attract and retain customers. The ability to secure a lower price without visiting multiple stores is often the incentive for consumers to inquire about this policy.
Price matching policies can offer considerable value to consumers. They provide the convenience of shopping at a preferred store while still obtaining the lowest possible price available in the market. Retailers benefit by maintaining customer loyalty and potentially increasing sales volume. Historically, price matching emerged as a competitive strategy aimed at mitigating the impact of price-focused competitors and online retailers.